We are forever grateful to the many generous Popplet users who regularly share their work: on Twitter and Facebook, in Public Popplets, and on the many blogs and web pages in a mind-boggling number of different languages. A thorough examination of all of your hard work would take a long, long time, so if your Popplet doesn’t appear here in our monthly roundup of your favorite popplets, don’t be dismayed, please keep sharing, we are sure somebody somewhere in the Popplet community is benefitting. But for now, sit back, and savor July’s offerings.
Do I Need A Citation?
Do I Need a Citation? is a very useful decision-making flowchart, which has already been put through its paces a number of times now in the Popplet office. Intellectual property laws, copyright concerns, and just plain good manners mean we need to think carefully about republishing anything we might have picked up from another source. This very handy Popplet, published anonymously in Public Popplets – but with a citation for the information it contains! – is an example of how popplet can be used to create a simple yes/no flowchart which can simplify the trickiest of decisions. Thank you to the anonymous creator for keeping us on the straight and narrow.
Here we are again, another month passed, and another opportunity to check out all that is best in the Popplet world. Our regular – dare I say popular – monthly exposé of all your hard work. Maybe you’re searching for inspiration, or looking to build on an idea you already have, possibly you stumbled onto this page by accident – whatever! – feel free to take a look around. You won’t be disappointed.
Flipped Tools is precisely what it says it is: 80 tools for the Flipped Classroom. A useful and valuable reference for the Technology minded teacher. Images represent each tool/app, and they are classified without ceremony depending on their area of usefulness. Easy! Far more inviting than a boring old list of words, we’re sure you’ll agree! Continue reading →
Welcome to the new and improved Popplet of the Month – now auspiciously renamed: Top of the Popplets! At your bequest, we have made a few changes, and now in addition to popplets from our Public Popplets’ section, you can also view the best popplets from absolutely anywhere – welcome, to Popplet without borders.
As usual, fearless in our efforts, we have scoured the four corners of the earth in the quest to bring you the very best Popplet has to offer. Enjoy!
But what about more established and traditional businesses who are having difficulties incorporating new ways of thinking and new collaboration techniques into the ways they work? Can they benefit from using Popplet in their organizations?
Collaboration tools are being considered more and more essential in the business context. Research by the McKinsey Global Institute found that social collaboration tools are becoming essential for businesses that want to increase productivity and drive a new wave of innovation.
These businesses are looking for ways to encourage diverse teams to work together in realtime (across remote locations), and want to use online and iPad apps that can help ignite a sense of creativity amongst the project team. Businesses want tools that can be used across project planning, implementation, monitoring and review.
Nicholas McGill is the Creative Director and Founder of Heroik Media, a business and innovation consulting firm. He leads a team of seven global thought leaders who work across a range of industries to help businesses communicate with their audiences and build their brands.
Nicholas and his team often work with established businesses who may have begun to stagnate or have gotten used to their current ways of doing things. …And they are using Popplet to create the transformational change that is helping these businesses succeed. Continue reading →
Get inspired to create visual thinking maps and concept outlines that help you remember new information, make connections between ideas, and share your thoughts and unique perspective.
This year, we have some great new features planned, including tagging popplets to help you better store your popplet creations with key words and subject categories. We are also looking forward to offering you a new way to share your popplets with the world, with new popularity rankings of public popplets.
While we put the finishing touches on these features, you can get inspired to create new mind maps and concept outlines with our online, iPad, iPhone and iPod apps by viewing some Popplet examples on our new Pinterest account.
We admit, we have been a bit slow to jump on the Pinterest bus. It is a great tool for sharing images, but we love how a publicly shared Popplet is interactive and lets you move around it, zoom in and out, play videos and jump to links. We were worried that none of that interactivity is available through Pinterest.
But on the other hand, we know many of our users are on Pinterest, and sometimes, you want to get inspired by seeing other Popplet examples and learn from how they have been laid out, color coded, and organized. You might not be so fussed about the actual content, so you don’t need to move about so much or click on and watch a youtube video: what you want to get inspired by is the overall organization and mind map design. Well, if that’s the case, our set of Pinterest boards are ideal mind fodder for you! Continue reading →
An interview with Abi Robins, musician and indie music label producer at Morning Bird Records
For most of this year, indie musician Abi Robins has been using Popplet as a fan poll to encourage audience participation around the development of her next album. In our first Popplet People Profile, we interviewed her about how she uses Popplet…
Abi Robins: Photo Courtesy of Corey Woodruff Music Photography www.coreywoodruff.com
Musician Abi Robins has been producing and sharing her original music since 2006 and has been cultivating fellow artists through her indie music label Morning Bird Records for the past four and a half years. She has been described as “electrifying on stage with an immediacy that stops listeners in their tracks”, while her label is “community oriented with DIY sensibilities, but deeply grounded in self-reliance.”
For anyone who has heard her music, it should come as no surprise that Abi uses Popplet as part of her creative process. Her music blends folk, rock and jazz sensibilities to create a wholly original sound in the same way that Popplet allows users to make the types of connections between disparate ideas that lead to new insights and perspectives.
This year, Abi has been using Popplet to encourage audience participation feedback around the development of her new album – a technique in the music industry known as fan polling. With a collection of tracks from the summer of 2010 onwards and still more in development, Abi had a hard time deciding which ones should make it onto her new album. She created a popplet with all the possible songs that could go on the album and asked her fans and followers which ones should be included, and in what order. We talked with Abi about how Popplet helped her consult with her fan base during the record production process.
Q: Why use Popplet for this type of audience participation?
I love using mind map stuff for my creative process and when I saw you could share popplets with others I thought it was an awesome way to share my ideas with my fans.
Q: How did you create the fan poll popplet?
A: I made it a point to make videos for all the songs, some were recordings with my band from shows and some were drafts I made on my iPhone: nothing too fancy, just rough outlines of the tracks I was working on. This album has been the longest in the works: if I get it out in September it will have taken two and a half years, and with so many songs, it was hard for me to be objective about which tracks fit together and which ones my fans would like best. I shared the Popplet with all the possible songs on my social networks and started to get quite a bit of feedback through audience participation.
Q: What was the reaction amongst your fans and followers?
A: A lot of people thought the idea of using Popplet as a fan poll technique was really cool. It got a lot of comments, people thought it was a really neat idea. As an indie musician, fan polling is a really good way to keep in touch with the fan base and keep them active and involved in the music.
Q: How have you used the feedback in the album production process?
A: I’m really thankful for the feedback and now have a great idea of how to fit the songs into the record. As an artist, I tend to like the newest songs I am working on the most, whereas from the feedback, a few of the older songs were really well liked. A few songs in particular were surprises: songs that I wanted to throw away now I think ‘I should work on this’. One song in particular, “Silver”, by the time I got into the recording studio, it didn’t have the ‘oomph’ it needed and I was ready to set it aside but the feedback from fans was ‘no, it really has to be on there’. That song will be included particularly because of the feedback from popplet!
Above: In addition to the fan poll, Abi Robins created this popplet to describe the process she used to create handmade CD cases for her forthcoming release.
Popplet has an embed code function that allows you to paste your popplet directly into your webpages. Embedding popplets into your blog posts and web pages is a great way to share ideas.
Many internet readers scan webpages for the content they need. Having a popplet on a webpage can be a good way to help direct your readers to the information you have to share.
You can reinforce your message and show the net of connections between the ideas you are trying to get across, or summarize the text of your blog in a Popplet, to facilitate the reader’s comprehension.
Here’s some examples of how you can use an embed code to share a popplet and reinforce the key message goals of your content:
Use a popplet to describe your skillset and use connector links to share portfolio images of your work for an About Me webpage on your professional blog
For an article on a historical event, create a timeline using Popplet and include that in your writeup
Show how people are connected to each other in a television show or movie (or to show their career filmography) when writing a review
Use Popplet to share maps, points of interest and itineraries in a travel blog article.
(We’ll be using some of these examples over the next few months, but if you have already used the embed code in your blog in a creative way, please share it with us so we can profile your work here!)
Using the embed code also helps you appeal to a wider range of readers with different learning styles and ways of absorbing information. Popplet helps you present information to appeal to both visual and auditory learning styles (for example, by combining text, images and videos). You can use the embed code in online articles and webpages to provide cognitive maps that visualize the flow of information you are discussing. This can help your readers connect the information you are giving them with what they already know. This helps create a deeper learning experience in which people can convert your information into knowledge they can use.
Your blog posts and webpages can appeal to more readers when you use Popplet as a visual thinking tool to represent your content. It is also a great way to break up the text on your page, making readers linger for longer. There is also an aspect of gamification to how they may relate to your webpage when you use the embed code to share your popplet: Readers are motivated to scan your text and look for clues in your popplet that helps them understand your message and link to key points of information you provide through the text on your blog or webpage.
How the embed code works
You can select the embed function from the share button on your popplet board. Click the symbol:
To embed a popplet, your popplet board must be made public. You will be prompted to do so if it is not already:
Doubleclick on the code in the box “embed it” and select copy (Ctrl+V).
Now go to your blog or webpage. Make sure you are in HTML format. Cut and paste the code into the webpage
You can also use a <p align=”center”> before the embed code and </p> afterwards to make sure your popplet is centered between your margins. (We will be exploring more ways to customize your embedded popplet in a future blog post on advanced embed code techniques – subscribe to our blog to make sure you don’t miss out!)
Save your webpage and preview your work. Voila! You have used the embed code to add a great looking popplet to your blog!
Now, when you update your popplet, it will be automatically updated in your blog page as well.
Why doesn’t my embed code work?
Some of the simpler Content Management Systems that allow you to upload blog content do not allow you to embed code on the page. Up until recently, this including Google Sites like Blogger. This was very frustrating for many users who wanted to embed their popplets into their blog. In the last few weeks, we have started to see some embedded popplets working in blogger pages and on Google sites.
Alternatives to using the embed code
If your blog site doesn’t allow you to embed code into the pages, you can save the Popplet as a jpeg image and insert it into your blog as a picture. This means people can still see the content, but they cannot navigate around and zoom in and out of your popplet work, as you can do with the embed code approach.
Please contact us at email@example.com if you are having difficulties using the embed codes with your website or blog.
Have you used the embed code to share your popplet in a blog or website? Share the address in our comments or tweet us! We’ll profile examples of your work with our readers in future blog posts.
Popplet is more than just a visual thinking tool for managing your information, images and media snippets. It is also a collaboration tool that can help you share ideas and work with team mates on developing concepts, drafting business plans, designing creative projects, and managing workflows.
Oner of the great ways you can use Popplet is to share your ideas in presentation format!
Check out our tutorials on using Popplets for Presentations:
When you plan your presentation, try to keep your focus on no more than 3 take home messages. What 2 or 3 ideas or key concepts do you want your audience to remember when they are heading home that day?
Consider using an image or video at the start or end of your presentation that helps sum up the vision of your presentation. This will help you implement that old presentation adage:
say what you are going to say,
say what you just said.
Consider your audience’s preference: will they want a sense of being accompanied through the presentation, as if you were walking next to them and pointing things out (pan mode), or a more traditional lecture style where they can take notes (pop mode)?
Don’t forget you can collaborate with team mates on building your popplet ahead of putting it in presentation format.
You can also save your popplet as a pdf and print it off so you have access to your talking points or share as a handout page.
A buyer persona template is a marketing tool used by businesses to describe target segments of their customer market and online audience. Popplet is an ideal online visual thinking tool to use as a buyer persona template.
How Online Environments are Changing Business
The internet and mobile devices have fundamentally changed consumer patterns around the globe. We research and decide what to buy and which services to use by checking our smartphones, chatting in forum discussions, asking our social media networks, and by reading online blogs and reviews… we know that you know what we mean: because we’re all doing it!
As a result, we’re usually about 70% sure of what we want to buy before we even make first contact with some of the businesses on our list of preferences. For anyone in business, this has changed how to go about connecting with potential customers. Media marketing business experts like Nuria Gimenez, Head of Digital Services at GroupM predicts that “By 2016, we will no longer be buying space. We will be buying audiences”. What she means is that more and more often, businesses won’t get noticed by buying advertising space like internet banners or radio spots, but by buying the time and interest of audiences online, who connect with a business and then go on to share their experiences within their wider networks.
The Buyer Persona Template Technique
Internet marketing leaders, like Adam Singer at the Future Buzz, Barbara Gago on Content Marketing Institute and Lee Odden at TopRank all encourage businesses to enhance the experience of customers by really thinking about what customers want. You can use a buyer persona template in your business planning to describe your potential audience segments. This is a technique that can help you describe how your audience connects to businesses online, and what your customers want from the experience.
Above: Buyer personas: definitions and discussion from the experts
Hopefully, using buyer persona templates will mean your business is better able to respond to customer needs. This creates a deeper connection so that there is a personal, ongoing relationship between your brand and the value people get from it.
Singer, Gago and Odden all suggest asking yourself questions that help to understand your customers, and from the research you uncover, you can create a few profiles of different target market segments and their preferences. The thinking behind this is that you can better provide the type of online content for each audience segment if you have a clear picture in your head about who they are, how they move about online, and what are their common preferences and interests.
The Buyer Persona Template in Practice
Globally, many businesses are looking to connect with new consumers in the emerging markets of China, Russia, Brazil and the Middle East. We have used the internet marketing experts’ techniques to describe one of these new audiences. Here’s our Popplet buyer persona describing Russian consumers.
Above: Buyer persona template for Russian consumers using Popplet
For our buyer persona template, we drew from a combination of data sources and categorized our information by using some of the questions suggested by Adam Singer, Barbara Gago and Lee Odden to understand the audience better.
(Behind the scenes, we also filed all of our source materials (including the funky images we sourced from designcollector) in a delicious stack. Our monthly newsletter to blog subscribers will include links to these background tools and source materials. Our first newsletter edition also includes a step-by-step guide on how to build your own buyer persona template, and access to a blank template so you can start collecting data about your market straight away. Subscribe to our newsletter before December 31 to make sure you don’t miss out on these extra goodies!)
You can use a buyer persona template to dig deeper or step back to a broader level and understand your audience better. Our Russian consumer persona, for example, could be broadened into a category like ‘consumers in emerging markets’ or become more focused, for example, ‘Russian women aged 16 – 35’. Collating your information in a Popplet can give you new insights into your audience that improve your business operations and your customer’s experience with your business.
Work Collaboratively with your Buyer Persona Template
Popplet works as a collaborative tool that lets your business discuss who your customers are and what they want. You can share ideas within your business teams by selecting collaborators who can contribute to the popplet. Use the Popplet labs settings to decide who can add to the popplet and who can edit your existing popples.
How do you use Popplet as a business tool? Share your thoughts in our comments below.